Features that inspire, how we are different

What features inspire us?

-    ABC GrandstandSport

-    The 4 Olympic Episodes of Gruen Sweat

-    www.sportsnetworker.com (Sports Articles / Resources)

-    www.news.com.au/sport (local)

-    http://sportsprblog.com/blog/category/sports-pr/ (quite good content wise but poor visual value)

-    http://www.sportsbusinessdaily.com (Especially SportsBusiness Daily Global)

-    http://www.sportbusiness.com (It has great Free Downloads that are Surveys on “The Sports Sponsorship Market”, “Mastering the Business of Sport” etc; also the website is visually appealing and rich in content)

How our feature will be different to existing features on the same or similar topics? What types of content we might like to include?

The major difference from the existing features is that we will aim to make it FUN to users, ENGAGE them, DRAW them in the conversations. We will strive to not only produce the content but also facilitate it further through the participatory activities.

Where is the FUN ??? :

-    commentary section after each and every post, video, imagery

-    we will be asking opinions, maybe even creating polls

-    we might even consider giving out prizes in exchange of a correct completion of a quiz

-    we will try to foster our content on culture jamming, more provocative issues prevailing in sports marketplace (We were inspired by pun and fun on the Gruen Sweat shows, so we can hopefully replicate a similar witty approach online)

We will be producing case studies, news, videos, pictures that would all relate to sports marketplace in the context of media convergence